This billboard campaign focuses on the facts about a baby’s development before birth. These facts are the main headline and are highlighted in quote bubbles such as, “I could smile 12 weeks from conception” and “We could kick 14 weeks from conception”. Each ad features bright colors and our “Save the Babies” sticker.
The babies featured on these 4 billboards are: Gabriel, Elizabeth, Theodore, and twins Rosalie & Eleanor.
Baby Development, Save the Babies
Summer-Fall 2018